PRESS
 OFFICE

10th December 2007

Business Listings

Nenagh Fairtrade Group have set up a website - www.nenaghfairtrade.com - and will be listing on the website the products which are stocked and sold by the businesses. Likewise in the case of restaurants, pubs and cafes the group will carry listings of the premises selling Fairtrade tea, coffee and sugar. Independent research has shown a high level of awareness amongst the public of the Fairtrade logo, its meaning, and people’s attitude to buying Fairtrade products. Sales for Fairtrade mark products grew by 75% in 2006 to €11.5 million and this is probably a conservative figure. All the indications are that this trend is continuing with increasing sales of Fairtrade products arising from increasing awareness of the Fairtrade concept.

Schools
The Fairtrade movement nationally recognises the important role of raising awareness amongst the younger generation in relation to Fairtrade. The secondary schools in Nenagh have in recent years been to the forefront and have been very successful in organising Fairtrade events in the schools. In January next year, the Fairtrade Group will commence talks in the secondary schools in Nenagh to update students in relation to Fairtrade and to further raise awareness of Fairtrade

Contact points for the Group are Deborah on 087 2315831 or Ann Marie on 087 4171703.